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Gujarat Samachar is a Gujarati-language daily newspaper published in India. Its headquarters are in Ahmedabad with a branch in Surat. It is distributed from Ahmedabad, Vadodara, Surat, Rajkot, Bhavnagar, Mumbai, Mehsana, Bhuj and New York City.
The paper was founded in 1932, and acquired by Shantilal Shah (1920-c.1984) in 1952. Its first issue was published on 16 January 1932.
Sandesh is a leading daily newspaper in Gujarat. It is published in Gujarati and was founded in 1923.
The Ahmedabad-based Gujarati newspaper is also published from Mumbai, Vadodara, Bhuj, Surat, Rajkot and Bhavnagar. Sandesh has 7 supplements published: Sanskar, Nari, Ardha Saptahik, Nakshatra, Cine Sandesh, Kids World, Shraddha, Action Replay, and Business@sandesh. The Sandesh also publishes Gujarati weekly and Sandesh International from Chicago, Illinois, United States.
Divya Bhaskar (literally Charming Sun) is a Gujarati newspaper in Gujarat, India, owned by D B Corp Ltd. It is one of the highest circulation Gujarati dailies, with the most number of editions in Gujarat.
In 2003, the Bhopal-based Bhaskar Group identified Ahmedabad, Gujarat as the city with highest potential for the fourth launch of Dainik Bhaskar outside Madhya Pradesh (MP).
It surveyed 12,00,000 households, clarification needed with a team of 1050 surveyors, 64 supervisors, 16 zonal managers and 4 divisional managers. The surveyors were gathered largely through posters at colleges and word-of-mouth publicity, instead of expensive print and TV advertisements.
Nearly 40-50% of the surveyors were later absorbed in Dainik Bhaskar or Divya Bhaskar, while the rest were given a certificate of appreciation. The team was trained to reach out to 8 lakh (800,000) households in Ahmedabad and 4 lakh (400,000) households in adjoining districts, in a time span of 40 days.
The newspaper was launched in Ahmedabad on 23 June 2003, under the name Divya Bhaskar, as No. 1 with 452,000 copies (a world record). Within 15 months, it entered two more cities of Gujarat: Surat and Vadodara.
To counter the Bhaskar's group's threat, the leading Gujarati newspapers came up with color pages, price reductions and several high-value customer offers. However, by 2009, Divya Bhaskar became the largest circulated Gujarati daily with 11.5 lakh (1,150,000) copies.
The group's pre-launch door-to-door twin-contact launch program has been recognised as an Orbit shifting innovation. It has won Business Process Innovation award by Marico Foundation, and is a case study in several B-schools including Indian Institute of Management, Ahmedabad and SPJIMR.
The case study reveals, Divya Bhaskar become most popular among all other Gujarati news papers because of its erotic news and relationship related column.
Divya Bhaskar is the largest circulated daily of Gujarat as per ABC- Audit Bureau of Circulations (India) and has the most editions by any newspaper in Gujarat.
It is published from Ahmedabad, Vadodara, Surat, Rajkot, Jamnagar, Mehsana, Bhuj, Bhavnagar (as Saurashtra Samachar) and Junagadh (as Sorath Bhaskar).
